How Visual Artist Marco Brambilla Scored a Song in U2’s Sphere Show

Immerse yourself in the breathtaking audio-visual experience of U2:UV Achtung Baby Live at Sphere in Las Vegas. Join visual artist Marco Brambilla as he shares the creative journey behind 'King Size,' a stunning video collage that envelopes the audience in a sensory overload. Dive into the collaboration between Brambilla, Willie Williams, Es Devlin, and U2 as they harness Sphere's cutting-edge technology and 160,000-square-foot LED screen to deliver a truly unparalleled experience.

Unlocking the Immersive Power of Sphere at U2:UV Achtung Baby Residency

Discover the cutting-edge technologies and immersive experience that make U2:UV Achtung Baby Residency at Sphere a truly remarkable event.

Experience Sphere in Las Vegas as it transforms into a haven for innovative visual art. Dive into the immersive power of the cutting-edge LED screen, spanning an impressive 160,000 square feet, and witness how U2 and creative directors Willie Williams and Es Devlin curated a one-of-a-kind spectacle.

Uncover the secrets behind Sphere's technological marvel and how it enriches the audio-visual journey of U2:UV Achtung Baby Residency. Immerse yourself in a mesmerizing world of larger-than-life visuals and groundbreaking concepts.

The Visionary Mind of Marco Brambilla: 'King Size' and the Birth of Las Vegas

Explore the collaboration between Marco Brambilla, U2, and Sphere, and delve into the awe-inspiring concept and groundbreaking visuals of 'King Size'.

Step into the mind of acclaimed visual artist and filmmaker, Marco Brambilla, as he transports us into a kaleidoscopic universe with 'King Size', an extraordinary video collage inspired by the birth of Las Vegas. Uncover Brambilla's vision and his interpretation of Elvis Presley's legacy as a reflection of excess, consumerism, and the ever-changing American Dream.

A journey through the dazzling landscape of 'King Size' unravels the layers of nostalgia and captures the essence of Vegas over the ages. From Frank Sinatra to iconic Vegas performers, witness the evolution of the city that never sleeps in a mesmerizing blend of artistry and technology.

Beneath 'King Size's' neon-lit extravaganza lies a poignant commentary on the rise and fall of idols, paralleling the fate of the American Dream. Explore the cognitive overload as you bathe in the visual symphony that adds new dimensions to U2:UV Achtung Baby Residency.

Collaborating with U2: Pushing the Boundaries of Art and Technology

Gain insights into the collaborative process between Marco Brambilla, U2, and the innovative minds at Sphere, as they merge art and technology to create a spellbinding visual masterpiece at the U2:UV Achtung Baby Residency.

Experience the creative energy that flows between Marco Brambilla, U2, and the creative team at Sphere as they join forces to push the boundaries of art and technology. Embrace the birth of new possibilities and reinventions that come to life in an astounding art installation.

As disparate worlds collide, dive into the mesmerizing state-of-the-art technology and concepts that form the cornerstone of the U2:UV Achtung Baby Residency. Marvel at the convergence of music, visuals, and technology, creating an out-of-this-world experience you won't find anywhere else.

Discover how collaboration sparks innovation and creates an opportune platform for artists like Marco Brambilla and U2 to explore the unheard-of dimensions of art and deliver a transfixing visual journey to behold.


Unlock the full potential of U2:UV Achtung Baby Residency at Sphere as it merges the brilliance of technology and art to create an immersive audio-visual experience like no other. Step into the mesmerizing world of 'King Size' and witness the birth of Las Vegas unfold before your eyes. Join Marco Brambilla, U2, and the talented minds behind Sphere in pushing the boundaries of innovation and creativity.


What makes U2:UV Achtung Baby Residency at Sphere unique?

U2:UV Achtung Baby Residency

Centrally located in Las Vegas, Sphere transcends traditional concert experiences through its 160,000-square-foot LED screen and state-of-the-art technology. It provides a canvas for artists like Marco Brambilla and U2 to create stunning visual masterpieces, combining music and technology to captivate audiences like never before.

What is the storytelling approach used in 'King Size'?

'King Size' Storytelling Approach

'King Size' takes viewers on a nostalgic journey through the birth and evolution of Las Vegas. Drawing inspiration from the life and legacy of Elvis Presley, it intertwines visual representations of iconic performers, dazzling VFX, and evocative imagery to create a striking narrative that encapsulates the rise and fall of idols and the enduring allure of Vegas.

What can visitors expect from U2:UV Achtung Baby Residency at Sphere?

Immersive Experience at Sphere

At U2:UV Achtung Baby Residency, visitors can expect a multisensory experience where music, visual art, and technology converge. Through the groundbreaking collaboration between Sphere, Marco Brambilla, U2, and other artistic minds, the residency presents a unique fusion of sights and sounds that will transport the audience to a realm of unparalleled enchantment and awe.

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